Cube Blue - The Barbados Port
Crafting a dynamic and inviting lobby for Cube Blue at The Barbados Port, where the brand's vibrant identity is translated into a bold and innovative interior design.
The Cube Blue project at The Barbados Port Inc. represents a daring venture into how brand identity can manifest within a corporate environment, extending beyond the logo to shape the customer experience. The design journey began with an analysis of Cube Blue's logo, extracting key elements like its curvilinear forms and rich color palette. This analysis guided the creation of a space that harmonizes linear architectural features with the logo's dynamic curves, brought to life through a vibrant color scheme. The lobby design incorporates modern, flexible seating arrangements like the Await Lounge System, upholstered in hues of blue with pops of mustard, emphasizing sustainability—a core Cube Blue value.